Sunday, 3 December 2017

Media, Gender and Identity: An Introduction by David Gauntlett

Chapter 8: Men's Magazines and Modern Male Identities

pg. 174

"Alluring pictures of semi-naked women could specifically be said to be sexist because this feeds into the objectification of women, which is a long standing form of oppression. Since there is not comparable historical tradition of the offensive 'objectification of men', pictures of semi-naked men do not have the same impact."

pg. 175

"Finally, Jackson et al. argue that in men's magazines, 'men and women are [represented as] polar opposites in terms of their sexual identities and desires (2001:84), and suggest that the magazines' model of 'new lad' masculinity 'acts as a means of enforcing boundaries between men and women' (ibid.: 86)"

"Unless men and women rigidly rendered apart, this would introduce a small grain of uncertainty within the representation of masculine identity, thereby threatening to undermine it all together..."

Chapter 9: Women's Magazines and Female Identities Today


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