- This Facebook page mock up is an example of how the magazine would be promoted online
- It is important to each as many people as possible in order to get the magazine attention
Friday, 2 February 2018
Social media
Exhibition
- To promote the magazine a launch party/exhibition would be appropriate
- Large prints of the magazine spreads, photography and selected pieces of the graphics would be displayed
- A playlist was made for the launch to, which include songs that reflect upon the magazine content. e.g. self-expression, LGBTQ community, sexuality, masculinity and femininity
- e.g. It's Okay To Cry by SOPHIE links to page about depression in men. Whilst songs like Blinders by Phem are about the struggle with coming to terms with a sexuality and identity that society finds hard to accept.
Studio shoot
- Conducted for online purposes e.g. social media
- Foil background was inspired by elements within the content of magazine, as some of the typography includes a metal/foil style fill
- Plants were included to create a contemporary modern (influenced by design trends)
- Camera : Nikon D3300
Thursday, 1 February 2018
David Suarez
I discovered David's work over browsing through Instagram. I hit him up over Instagram message to see if he would be interested in the project, which he was! I received the photographs after I sent my magazine to print, although I still wanted to feature his work.
I have already been thinking about Issue 02 of Spectrum which I will be continuing on, the theme will be surrounded by the idea of masculinity and femininity in males.
As a teaser for the next issue I included A5 poster teaser of the next issue, using the same fonts and with a different layout theme in comparison to Issue 01.
The paper was printed on a rough textured paper to test out the paper texture theory I have previously blogged about. It is basically a theory that suggests texture in objects e.g. paper, can hold masculine and feminine properties. From research I have discovered
masculine - rough, textured
feminine - soft, thin, delicate
gender neutral - properties of both
I chose to print of the gender neutral style paper, which consists of 130gms weight (reference to feminine) and a slightly textured finish (reference to masculine).
Evidence:
Commercial
- To get an order of 1000 magazines it would cost £528.50 plus delivery charge if the magazine was to be pushed for commercial use
- The magazine would have to be prices at least £3 each to gain a profit
- Going commercial would mean paying the photographers would be something to think about, each photographer has a different price which could mean the price of the magazine would possibly have to increase
Wednesday, 31 January 2018
Synergy
The topics of gender identity discussed within the essay are a reflection of what the practical has to offer. In the essay themes of underrepresentation are evident throughout, focusing on the theory that binary culture dominates western society culture and leaves little space for individuals who identify their gender differently, to express themselves.
In the conclusion it became evident that the way mainstream magazines present themselves, still to this day is a global issue for non-conforming binary individuals. Although it was understood in recent years there have been social shifts when it comes to accepting other gender identities, representation for all gender types does not exist on a mainstream level. Theories between the editors and readers of magazines discussed in the essay provided an insight that concluded that the reader has the ultimate power when it came to processing magazine culture, for example, in the essay some mainstream magazines have changed their content due to social changes. The case study interview with Diva magazine was a interesting insight to how real the issue is.
"Mainstream magazines are definitely getting better at representing queer communities and telling our stories, but they aren't doing nearly enough, and certainly not for those who are marginalised within the LGBTQ umbrella – people of colour, people with disabilities, trans people, intersex people and so on. Queer people with multiple intersecting identities are still ignored, overlooked, and erased."
The primary research for the essay muchly inspired the idea of Spectrum. The magazine aims to breakdown gender stereotypes, create exposure for non-conforming binary individuals, promote feminism and be a beacon in magazine culture to inspire readers and future editors to be diverse and forward thinking when it comes to gender representation and acceptance.
The editorial design of the magazine explored experimental design, often found in zine culture, and modern editorial design. Research into mainstream magazine layouts of Paper Magazine, Out and V Magazine were noted and applied to parts of the final design to create a mainstream aesthetic that would bring the magazine attention and also to present the subject matter in a professional way. Influences from existing zines where researched, resulting in an experimental flare within the final resolution. A particular colour scheme was not selected to represent the idea that gender identity is in fact a 'Spectrum', however, black and white page layouts where chosen as a reference to the science of colour, black incasing all colour, whilst white reflecting all colour. The colourful imagery within the publication representing the idea that gender can be anything and it is no longer case of 'black and white' ideals. Pink and Blue pages towards the front and back of the magazine where places as a reference to western society adapting these colours to the two sexes, which ironically the pages in-between do not conform to these ideals.
It was decided that the photography elements where to be a collaboration to create a diverse visual that could not be achieved solely. Photographers from around the world were happy to submit their work and be a part of the publication. The typefaces and layouts used followed modernist trends in order to appear current to represent the forward thinking content of the magazine.
Through the process of writing the essay knowledge about magazine culture abled me to create this magazine that takes on a huge societal issue that exists in western culture. It has given me to knowledge to understand how magazine culture works from editor to reader, the problems of gender identity in society and the power of the people who evidently control mass media outlets.
In the conclusion it became evident that the way mainstream magazines present themselves, still to this day is a global issue for non-conforming binary individuals. Although it was understood in recent years there have been social shifts when it comes to accepting other gender identities, representation for all gender types does not exist on a mainstream level. Theories between the editors and readers of magazines discussed in the essay provided an insight that concluded that the reader has the ultimate power when it came to processing magazine culture, for example, in the essay some mainstream magazines have changed their content due to social changes. The case study interview with Diva magazine was a interesting insight to how real the issue is.
"Mainstream magazines are definitely getting better at representing queer communities and telling our stories, but they aren't doing nearly enough, and certainly not for those who are marginalised within the LGBTQ umbrella – people of colour, people with disabilities, trans people, intersex people and so on. Queer people with multiple intersecting identities are still ignored, overlooked, and erased."
The primary research for the essay muchly inspired the idea of Spectrum. The magazine aims to breakdown gender stereotypes, create exposure for non-conforming binary individuals, promote feminism and be a beacon in magazine culture to inspire readers and future editors to be diverse and forward thinking when it comes to gender representation and acceptance.
The editorial design of the magazine explored experimental design, often found in zine culture, and modern editorial design. Research into mainstream magazine layouts of Paper Magazine, Out and V Magazine were noted and applied to parts of the final design to create a mainstream aesthetic that would bring the magazine attention and also to present the subject matter in a professional way. Influences from existing zines where researched, resulting in an experimental flare within the final resolution. A particular colour scheme was not selected to represent the idea that gender identity is in fact a 'Spectrum', however, black and white page layouts where chosen as a reference to the science of colour, black incasing all colour, whilst white reflecting all colour. The colourful imagery within the publication representing the idea that gender can be anything and it is no longer case of 'black and white' ideals. Pink and Blue pages towards the front and back of the magazine where places as a reference to western society adapting these colours to the two sexes, which ironically the pages in-between do not conform to these ideals.
It was decided that the photography elements where to be a collaboration to create a diverse visual that could not be achieved solely. Photographers from around the world were happy to submit their work and be a part of the publication. The typefaces and layouts used followed modernist trends in order to appear current to represent the forward thinking content of the magazine.
Through the process of writing the essay knowledge about magazine culture abled me to create this magazine that takes on a huge societal issue that exists in western culture. It has given me to knowledge to understand how magazine culture works from editor to reader, the problems of gender identity in society and the power of the people who evidently control mass media outlets.
Monday, 22 January 2018
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